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Tag: sports

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Psychology

Mascot Power: Boosting Sport Events with Characters

Did you know that some mascots are more popular than the athletes themselves? Take Bing Dwen Dwen, the panda-like charm of the 2022 Beijing Winter Olympics, which became an overnight sensation and even outsold athletes’ memorabilia. Mascots may be plush and cute, but they have the power to change the way we perceive sporting events. […]

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Psychology

Beyond the Game: What Really Drives Podcast Passion

Every day on Himalaya FM — China’s largest podcast platform — millions of listeners tune in to hear their favorite hosts dissect every basket, goal, and play. But new research from Beijing’s Communication University of China reveals something surprising: sports podcasts in China aren’t just about sports. They’re about belonging, learning, and self-belief. Why Do […]

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AI

Science News Round Up, July 11, 2025

There’s some really interesting research we’ve got our eyes on: And more And some of the news trends that we’re on top of. CO2-induced climate change assessment for the extreme 2022 Pakistan rainfall using seasonal forecasts In understanding the 2022 extreme rainfall in Pakistan, researchers employed high-resolution seasonal forecasts, finding that traditional climate models struggled […]

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Psychology

The Secrets of the Perfect Free Throw

Basketball fans know the nail-biting suspense of a free throw attempt. With just one player at the line, the fate of the game can hinge on a few crucial moments. The art and science behind this solitary shot are illuminated in a recent study by researchers at Beijing Normal University, focusing on how psychological and […]

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