Latest Insights & Research

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Psychology

Exploring Human Monogamy: A Comparative Analysis Through Science

Monogamy in humans is a subject as diverse and complex as humanity itself. Compared to our primate relatives, recent studies suggest that human behaviors align more closely with those of monogamous animals such as meerkats and beavers than with those of our primate cousins. This comparison brings forth intriguing questions about the evolutionary, social, and […]

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Psychology

When Race Isn’t Seen the Same Way

Police officers across three U.S. states stopped the same drivers multiple times — and didn’t always agree on the drivers’ race. That inconsistency turned out to be a scientific breakthrough. A new study shows that when a single person is perceived as Hispanic in one stop but white in another, their odds of being searched […]

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Psychology

New Study Reveals How Your Brain Builds Language

You can hear every sound in a new language—but somehow none of it makes sense. Your brain easily picks out vowels, consonants, and even the rhythm. Yet the words melt together like an unbroken stream of noise. Why? A new study using rare high-density brain recordings gives us a stunning answer: your brain processes the […]

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Psychology

Kissing Across the Eons: The Evolutionary History of a Kiss

Kissing is often perceived as a quintessentially human act, synonymous with romance and warmth in various cultures worldwide. However, recent studies suggest that this intimate action has deeper roots, extending far beyond just human relationships. Emerging research indicates that kissing might be an evolutionary behavior that predates humans, dating back to our ape ancestors millions […]

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Biology

What Really Drives Support for India’s Cheetah Comeback?

Less than a century ago, the cheetah vanished from India—hunted to extinction by 1947. Today, the species is back, but the biggest challenge isn’t only ecological. It’s emotional. A new study shows that whether the cheetah thrives again in India may depend as much on people as on prey. Across India’s towns and villages—from Jaipur […]

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Environment

How Biodiversity Can Make the 15-Minute City Thrive

Every year, more of us trade fields for freeways. Today, over half the world’s population lives in cities. But as our urban footprints expand, the homes of countless plants, birds, and animals disappear beneath concrete and glass. What if the same city planning ideas designed to improve our lives could also rebuild nature’s foothold? A […]

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Psychology

Three Smart Ways to Fix Missing Data (and Why One Wins)

Ever tried running an analysis only to find half your spreadsheet is blank? You’re not alone—missing data haunts nearly every researcher, data scientist, and machine learning model. But a new study from Northwestern University suggests a surprisingly powerful fix: borrow a trick from psychology called Item Response Theory (IRT). Here are the top 3 takeaways […]

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Psychology

Surprising Insights About Black Friday Behavior

Why do millions of people treat Black Friday like a sport? A new systematic review of 73 studies from 20 countries reveals that Black Friday isn’t just a shopping day. It’s a global behavioral experiment showing how emotions, data, and culture shape the way we buy. 1. We Don’t Just Shop—We Perform The review found […]

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Psychology

Three Reasons People Risk Their Lives at Train Crossings

Every day in India, someone tries to “beat the train.” Too often, they don’t make it. A new study of over 7,000 road users reveals why people—motorists, cyclists, and even pedestrians—keep taking that deadly gamble. Distraction Is the Silent Killer The study found that engagement in secondary activities—like checking a phone or chatting—was the single […]

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Psychology

Beyond the Game: What Really Drives Podcast Passion

Every day on Himalaya FM — China’s largest podcast platform — millions of listeners tune in to hear their favorite hosts dissect every basket, goal, and play. But new research from Beijing’s Communication University of China reveals something surprising: sports podcasts in China aren’t just about sports. They’re about belonging, learning, and self-belief. Why Do […]

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